12 months, 8.760 hours. 525.600 minutes. 1 year.
A year is the time that has passed from the launch of our first new gem “Pantelleria”.
A year which we can definitely be defined as tough, during which we have seen challenges and adventures every day.
Facing towards a new world has always fascinated us; it has made us ask ourselves what could be the place of GMTZero in the world.
We started from a common feeling. We spend a long time travelling – both for work and leisure – in constant movement passing our time at airports. Crossing borders has made us want to do it with constant comfort and style.
This is how the idea for GMTZero was born.
But good things arrive gradually when souls unite, they discuss, and thoughts start to take shape. A suitcase has become something more than just a simple object to carry with you. It is something which can define you, which can reflect your sense of exploration and rediscovery and make you become part of a community.
What is the interpretation? The curiosity which has made us change our point of view: let world be explored through the eyes of the locals, discover most unknown places and identify the niches. Find and let others live the places which ooze a certain energy. The energy we look for as well when travelling.
These are the places we carry with us, and which settle in our hearts taking on a very special meaning.
GMT goes further than just a description of a place, where description is not a story, it arrives beyond its mere “analysis” – for which all we need today is a geotag. GMTZero has the objective of going beyond, of discerning the sense in every place. This sense wants to be a discovery of new worlds, new frontiers by the traveller, and also finding themselves through an interior journey taking to introspection as a GMT traveller.
Our journey with GMTZero started on a tiny island, born from wind and black soil. It is a magical place for us, outside time and space. Pantelleria, in Sicily, has been fundamental in everything that comes afterwards. The vibrations that you get from the place, the feelings that arise and do not need to be told, make of Pantelleria an island which must be lived and cannot be shared with everyone. We knew that taking it inside the soul of GMT, this would have found the right implication: make you live that feeling in which energy of travel and of people find a connection and it sends you back to your interior peace.
It is a place where you want to go back to every time you feel the lure. Pantelleria steals your heart.
Then, the journey has continued, thanks to you, traveller, who have chosen GMTZero. Thus joining our community, a virtuous circle of souls on continuous lookout and discovery.
GMTZero is not just a brand of suitcases. It is vibe, lifestyle, community, a way of thinking and thus of travelling. The emblem of all this is enclosed in the identity of GMT: being part of a flow, of a new way of living, a new way of getting by, of being curious, of discovering.
Like your first adventure-journey, our first year has been full of challenges and growth.
There has been planning of its direction, even before diving in to live it in full. Step by step we are enjoying every single moment given us by the journey, among highs and lows, surprises and problems, praises and criticisms. Everything is a constant discovery and rediscovery.
Every gem which makes up the journey of GMTZero, belongs to us in first person. These are the places that we have visited and have made ours, and which we decide to tell you. These are the places that have made us live and breathe the energy and the vibes we hope to pass on to you.
Be - and we know you are - hungry for uniqueness. Be willing to search for your (new) identity in not-yet-known places.
GMTZero wishes to create a new universe of curious and independent travellers. Essential, geometrical, elegant lines speak to the true heart of the travellers who are looking for the security and practicality of a refined and identity-defining product, and who embody that energy and the will to explore. It is a reliable companion for a journey whose meaning goes beyond moving from a border to another.
A year has passed and we can do nothing but put ourselves out there, on new journeys, new waves, pushed by new winds towards new shores.
By the way, why GMTZero? Read here